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EffectiveSoft leaders to attend Oracle CloudWorld

Low-code/no-code development: difference, benefits, and challenges
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  Nearshore custom software development.
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- Agile
  An iterative software development approach.
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Low-code/no-code development: difference, benefits, and challenges
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Low-code/no-code development: difference, benefits, and challenges

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“Under the pressure of tight deadlines and the focus on delivering a high-quality product, many companies forget about its true value. This can lead to failure. Success depends on empathy and listening to the people you are designing for.”

About

Karina is the company’s design lead and an advocate of design thinking across all areas of work, both internally and with clients.

With over seven years of experience in multidisciplinary design, she brings a new perspective to our design processes and consistently ensures exceptional client experiences on projects EffectiveSoft delivers. Her other areas of focus include developing our company’s branding, participating in marketing campaigns, and communicating our company’s value during the pre-sale phase.

“Let the experts be experts and keep your plate manageable” is some advice I overheard this week. Naturally, I went beyond this and learnt the language of a star player within in my team that will allow us to enhance our communication, and continue to sprint seamlessly towards our goals. Thanks to Karina, our UI/UX game has made some seriously impressive progress in 2023 and long may that continue.

Luke Keogh

Software Product Owner

Articles by Karina Kashuba (1)

6 months ago 19 min read

How to design for accessibility

Creating a welcoming experience for every customer isn't just good business—it's essential. That’s why accessibility should be an integral part of every business strategy, not only in terms of physical spaces but also in the digital realm. As we work toward a future where digital accessibility is the norm rather than the exception, understanding the principles of accessible design becomes critical.

Design

authors

Others experts

Kirill Gaidai

Senior Software Engineer

Andrei Vakulski

Department Manager in JavaScript

Elena Kaliniuk

BI Developer

Anastasia Chmeleva

Graphic Designer

Alexander Zhuravok

Senior Software Developer/Project Manager

Siarhei Yaramionak

Lead Data Scientist

Vladimir Shlykov

Delivery Manager

Ivan Zaskevich

Senior Software Developer

See all authors

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Karina Kashuba