EffectiveSoft Introduces a New Head of U.S. Sales - EffectiveSoft
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EffectiveSoft Introduces a New Head of U.S. Sales

EffectiveSoft today announced the addition of industry veteran Derek Schneider as its first Head of U.S. Sales, accelerating its growth and expansion plans across the Americas. In this newly-created role, Derek will report to EffectiveSoft CEO, Christopher Johnson, and will be responsible for all sales initiatives and revenue-generation activities for the Americas.

Based out of the Denver, Colorado area, Derek brings more than 20 years of B2B sales experience to the role. Most recently, Derek served as a strategic sales leader at a software company covering the mid-market. Prior to that role, Derek held numerous leadership sales positions for enterprise clients. Derek was a scholarship athlete in college, having played both baseball and football. He graduated from Hastings College in Nebraska with a degree in Criminal Justice and served in law enforcement before venturing into a successful enterprise sales career in.

“We are excited to welcome Derek to our leadership team!” commented Johnson. “Derek brings a solid track record of scaling companies and building long lasting relationships through results, great communication, and strong values. It’s very important for us to find people that share our values and that can be a trusted advisor for our clients.”

Derek will help us raise the bar as a key leader in our company and will be someone that we can point to for a daily example of our leadership values. Derek has the unique balance of being highly competitive along with a deep desire to build things the right way and always keep our client’s best interest as a top priority. He will be a key role in expanding our client footprint in the US along with scaling our delivery centers in LATAM.

“Throughout my career, I joined companies with a ‘Path Forward’ mindset, placing value for their people, and understood what type of customer had good alignment for success,” Schneider commented. “Life provides unique and exciting opportunities; having this opportunity to be part of the new era for EffectiveSoft is just that: unique and exciting! This endeavor is truly life changing and I am so happy to be joining a really diverse, humble, motivated, resourceful group of leaders and teammates. Even more, I look forward to the chance to help us build more relationships, conquer various challenges, and creative energy to inspire as ‘WE’ grow our company culture, the brand, and the engagement for our client footprint. Being customer focused, relationship driven, always holding our employees value along with our company core mantra will help us all get to our goals. I truly am blessed, excited, and looking forward to us all sharing that sense of accomplishment through accountability, humility, and passion for our SUCCESS!”

Chris continued, “Derek has a diversified background that allows him to excel in our industry and is a strong leader outside of work. In addition to being a great Dad and Husband, he coaches highly competitive baseball teams at the High School and College level and helps mentor young men into future leaders on and off the field. We’re proud to have someone like Derek on our team and to be the face of our company in the Americas.”

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